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Cost Series 02 — Measure the Right Thing

Working notes for a planned episode — an outline, not an article. Details will shift when it gets scripted. Series index: The Bill.

You can't optimize what you don't measure — and a single "tokens used" number hides everything that matters.

The hook

Most LLM dashboards show one number: tokens. That's like measuring a road trip in "distance" while ignoring whether you were on a toll road, in a taxi, or on foot. The useful unit isn't tokens — it's cost per task, broken down by axis and by model.

What the viewer walks away with

Beats

Demo ideas

Source material

Open questions

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